Hype: As “Shark Week” Ends Audi Begins “Audi R8 GT Week” (With Video)

We saw advertisements for Shark Week all over X Games and the advertisements for Shark Week have been running constantly for the last month but today Shark Week is coming to a close.  However, Audi has decided to keep preditors in the lime light by dedicating next week to the R8 GT on Audi USA YouTube channel.  Each day between August 8th and 12th Audi will release a new video of the R8 GT terrorising unsuspecting sports cars and probably people at different race tracks all over the world.  Just stay tuned to their YouTube channel or here at MotorworldHype each day for the vids!  If you want to see a teaser of what’s to come then scroll down!

Press Release:

Aug 5, 2011 , HERNDON, Va.

Forget the sharks. Audi will offer its fans R8 GT content with real bite next week

Cable television is replete with specials that concentrate viewer attention on topics as diverse as sharks and cupcakes over the course of seven days. In that spirit, Audi is declaring next week “R8 GT Week” to celebrate the arrival of a limited-edition supercar with real bite and a profile that can only be described as sweet.

Between Monday, Aug. 8 and Friday, Aug. 12, Audi will release daily video segments that highlight the exceptional performance and the emotional styling of the newest addition to the acclaimed Audi R8 lineup. Filmed at Infineon Raceway in Sonoma, Calif., the videos feature legendary Audi racer Emanuele Pirro providing his impressions of the Audi R8 GT.

Pirro offers a unique perspective on Audi performance since he won three of his five 24 Hours of Le Mans victories while driving the Audi R8 LMP1 prototype racecar.

“When I drove the R8, I thought it was impossible to produce something better,” Pirro said. “Well, Audi surprised me once again by building the limited-edition R8 GT. The result is a fantastic car both on the race track and on the road which is very difficult to achieve. It is a fantastic pleasure to drive this car.”

The video series will be featured across the rapidly growing Audi USA social media platforms. Next week’s video series will be hosted on the Audi R8 Facebook page (http://www.facebook.com/pages/Audi-R8/225986164093977) where previews of Audi R8 GT segments can be found today.

Additionally, each installment will be posted on the Audi USA YouTube channel (www.youtube.com/audiusa). Regular updates will be featured on the @audi Twitter profile, and downloads will be available at www.audiusanews.com.
Overall, the Audi R8 GT represents the engineering attention to detail for which Audi is known. It joins the R8 V8 and R8 V10 Coupe and Spyder models as the pinnacle of Audi performance. Production is limited to 333 units worldwide with only 90 vehicles destined for the U.S., making the Audi R8 GT an attractive performance machine for collectors and enthusiasts alike.

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