Hype Collab: PUMA x BMW Motorsport evoSPEED Lo

I have said it before and I will say it again: I love a good collab.  Emphasis on the word “good.”  But I won’t turn this into a rant on bad marketing and such.  Instead I will tell you about these sweet kicks from PUMA that should equate to instant awesome for any BMW fan.  The shoe you see above is the result of a partnership between PUMA and BMW Motorsport, thus birthing a BMW Motorsport evoSPEED shoe that instantly heel toe’d its way into my heart!

I love the “BMW Motorsport” signage across the front strap and adding the iconic “roundel” to the side of the shoe is genius.  If you like what you see as much as I do you can pick up these kicks on the PUMA online store right now.  In fact they are actually on sale for $80 (regular price $100)!

[Source: PUMA Online Store]

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