Hype Video: Audi Takes Us Into Tony Stark’s Workshop

Posted on 04.30.13 | Andrew Beckford No Comments

It may be a while before I could ever afford an Audi but I will be forever grateful to them for giving me a reason to express my Iron Man fanboy-dom all over this blog!  And with Iron Man 3 less than a week away I am in full nerd mode!  In today’s flimsy excuse I present a recently released video from Audi which takes the audience into Tony Stark’s famous workshop.  Not only is his workshop where most of his inventions, including the Iron Man suit itself was born but it also doubles as the garage for all of his rides, including his two Audi R8′s (5.2 V10 and eTron).  Take a look at all of his “cool stuff” (see what I did there?) below.

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Movie Hype: Tony Stark AKA Iron Man Gets His Audi R8 Back, This Time In e-Tron Trim (Video)

Posted on 10.30.12 | Andrew Beckford No Comments

 

Anyone that knows me knows how much of an Iron Man fanboy I am so no one was more giddy than I was when the official Iron Man 3 trailer was released.  I seriously watched the trailer like, 10 times!  I figured it could not get any better until A: another trailer is released or B: the movie comes out.  However today a tweet from Audi sent millions into an instant nerdgasim when they confirmed via an Instagram pic from the set of Iron Man 3 that Tony Stark has ditched the Acura NSX convertible concept and has come back to Audi with An R8 e-Tron!

Fitting that it would be an e-Tron is it not?  Maybe it’s powered by a mini-arc reactor similar to the one that powers his suits?  Maybe we will find out when the movie releases in May 2013.  Either way its great to see the “Billionaire Genius Playboy Philanthropist” and Audi back together!

If you have not seen it yet, check out the official Iron Man 3 trailer below:

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Hype Video: Audi R8 LMS Ride Along Freak Out By ClashProduction (You Really Want To Watch This)

Posted on 08.15.12 | Andrew Beckford No Comments

Clash Productions is a film team from France that produces some of the most dynamic, moving, impactful automotive flicks on the internet.  They have expert editors, directors, and photographers and they probably know enough about the entire adobe suite to write their own book.  However, sometimes a good video does not need a lot of special effects, camera pans, or fancy tricks to be good, just a camera in the right place at the right time is the only thing required as demonstrated below.

What you are about to watch is a gentleman getting the ride (and scare) of his life in a genuine Audi R8 5.2 LMS race car driven by Stephane Ortelli at the Bugatti circuit in Le Mans.  If you can, you will want to turn up your speakers while watching this.  Trust me on this one…

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Hype Video: Audi R8 GT Week Part 4 “Weight Optimized”

Posted on 08.11.11 | Andrew Beckford No Comments

The Audi R8 GT is 180lbs lighter than the standard R8 5.2 V10.  In the final installment of R8 GT Week we find out how they did it.  Scroll down and enjoy!

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Hype Video: Audi R8 GT Week Part 3 “No Compromise”

Posted on 08.10.11 | admin No Comments

One of the biggest reasons why the R8 is loved so much is the fact that you can get a ton of performance in a package that still seems to work well for casual driving.  It is almost like Audi found a way to give a little bit of everything a gear head would want in a car without taking anything away.  In part 3 of Audi R8 GT week we get a little insight of how they pulled off such a feat.

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Hype Video: Audi R8 GT Week Parts 1 & 2

Posted on 08.09.11 | admin No Comments

Shark Week is a officially at an end and Audi R8 GT Week has officially begun!  We were a little bit slow on the up-take yesterday but scroll down below to see parts 1 and 2 of R8 GT goodness.  Part one features Audi factory driver Emanuele Pirro (who also happens to be a 5 time LeMans champion) takes the R8 GT through its paces and attempts to explain why the R8 GT is that much better than the already awesome R8.  In part two Emanuele talks about the design aspects of the R8 GT and reveals that along with his team they got an early look at “mock ups” of the car.  We can’t wait to see what Audi has for us for the rest of R8 GT Week.

R8 GT Week Part 1

R8 GT Week Part 2

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Hype: As “Shark Week” Ends Audi Begins “Audi R8 GT Week” (With Video)

Posted on 08.05.11 | admin No Comments

We saw advertisements for Shark Week all over X Games and the advertisements for Shark Week have been running constantly for the last month but today Shark Week is coming to a close.  However, Audi has decided to keep preditors in the lime light by dedicating next week to the R8 GT on Audi USA YouTube channel.  Each day between August 8th and 12th Audi will release a new video of the R8 GT terrorising unsuspecting sports cars and probably people at different race tracks all over the world.  Just stay tuned to their YouTube channel or here at MotorworldHype each day for the vids!  If you want to see a teaser of what’s to come then scroll down!

Press Release:

Aug 5, 2011 , HERNDON, Va.

Forget the sharks. Audi will offer its fans R8 GT content with real bite next week

Cable television is replete with specials that concentrate viewer attention on topics as diverse as sharks and cupcakes over the course of seven days. In that spirit, Audi is declaring next week “R8 GT Week” to celebrate the arrival of a limited-edition supercar with real bite and a profile that can only be described as sweet.

Between Monday, Aug. 8 and Friday, Aug. 12, Audi will release daily video segments that highlight the exceptional performance and the emotional styling of the newest addition to the acclaimed Audi R8 lineup. Filmed at Infineon Raceway in Sonoma, Calif., the videos feature legendary Audi racer Emanuele Pirro providing his impressions of the Audi R8 GT.

Pirro offers a unique perspective on Audi performance since he won three of his five 24 Hours of Le Mans victories while driving the Audi R8 LMP1 prototype racecar.

“When I drove the R8, I thought it was impossible to produce something better,” Pirro said. “Well, Audi surprised me once again by building the limited-edition R8 GT. The result is a fantastic car both on the race track and on the road which is very difficult to achieve. It is a fantastic pleasure to drive this car.”

The video series will be featured across the rapidly growing Audi USA social media platforms. Next week’s video series will be hosted on the Audi R8 Facebook page (http://www.facebook.com/pages/Audi-R8/225986164093977) where previews of Audi R8 GT segments can be found today.

Additionally, each installment will be posted on the Audi USA YouTube channel (www.youtube.com/audiusa). Regular updates will be featured on the @audi Twitter profile, and downloads will be available at www.audiusanews.com.
Overall, the Audi R8 GT represents the engineering attention to detail for which Audi is known. It joins the R8 V8 and R8 V10 Coupe and Spyder models as the pinnacle of Audi performance. Production is limited to 333 units worldwide with only 90 vehicles destined for the U.S., making the Audi R8 GT an attractive performance machine for collectors and enthusiasts alike.

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Hype News: Audi Gives R8 GT A Shiny New MSRP

Posted on 03.16.11 | Andrew Beckford No Comments

Audi has announced that the pure awesome that is the R8 GT will have a paltry MSRP of $196,800.  A steal right? OK, I know it sounds like I’m joking but when you think about it $196k is a great price for what you get in this car.  A 5.2 liter V10 with 560HP that weighs nothing and goes faster than donuts at a police convention? Yes, please!  Especially when you consider that the other new supercars like the Lamborghini Aventador and the McLaren MP4-12C are both significantly north of $200k.

The down side is only 333 R8 GTs will be built for the worldwide market and worse news is only 90 of those are coming stateside.  So, even if you have the cash you have probably already been beaten to the punch by the time you finish reading this.  Bummer!  But hey, an Audi R8 GT on the second hand market is still an Audi R8 GT!

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