Hype Collab: Bentley x Estede Sunglasses

The new Bentley Continental GT will cost just under $190k when it comes out.  If you’re willing to spend that kind of scratch on a car then you would probably be willing to represent the badge in more ways than one.  So if you’re on the reserve list for the new GT and you really want to represent, you might want to consider Estede’s Sunglasses collaboration with Bentley.

You can get the frames in various precious metals including 18 carat gold ($5,648), platinum ($15,800), or silver palladium ($1,928).  Palladium people! That’s what Tony Stark’s arc reactor is powered on!  And of course Bentley’s famous “B” insignia is very prominent on both sides of the frame.  There will be no mistake as to what you push when you’re wearing these bad boys.  Or you could just spend a lot of money to front!  Whatever floats your boat!


Press Release:

Estede Eyewear

The latest developments in the exciting collaboration between Bentley and Austrian eyewear manufacturer, Estede, are also on display this year.

Working with Crewe design teams, Estede has produced a limited edition, high-end range of sunglasses and ophthalmic frames under licence for Bentley.

Estede is a family-owned company experienced in the luxury eyewear sector. Previous clients include Porsche Design, Chopard, S.T. Dupont, Fabergé and Girard-Perregaux. Estede’s focus has always been on sophistication, understatement and elegance and these cues are evident in the new “Estede for Bentley” Collection.

Presented as a Limited Edition Collection, the frames are available in two different sizes. What sets the “Estede for Bentley” collection apart from others is the use of precious metals and innovative surface treatments: silver palladium, 18 carat gold and platinum are the components of this exquisite range. In particular, platinum is considered to be the rarest of all precious metals and never before used in eyewear – hence the new Bentley range will establish a precedent in the eyewear sector.

Offered in a presentation box containing spare/different lenses for varying activities, each pair of frames will be individually numbered and can also be engraved with owner’s name or car details.

Retail price approx. – Silver palladium €1,400, 18 carat gold €4,100 and platinum €11,500

For further details, please contact:

Christoph Rosenauer



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